Entertainment
Buzzbox Premium Cocktails Announced as the Exclusive Ready-to-Drink Offering at Acrisure Arena
The First-Ever RTD Cocktail in Tetra Pak® Box Invests in the Greater Palm Springs Community as Official Sponsor of Acrisure Arena and the AHL’s Coachella Valley Firebirds
Recently, buzzbox Premium Cocktails, the first-ever ready-to-drink Cocktail in the eco-friendly Tetra Pak® Box, announced its founding partner sponsorship agreement with Acrisure Arena, the newest world-class venue designed specifically for the Coachella Valley. The agreement includes the rights for buzzbox Premium Cocktails to be the exclusive ready-to-drink beverage served in the arena with a branded bar featuring the buzzbox line-up of ten sustainable packaged ready-to-serve all natural ingredient cocktails. In addition to being home to the Coachella Valley Firebirds, the 32nd AHL team debuting in fall 2022 and the affiliate of the NHL’s Seattle Kraken, Acrisure Arena will host more than 120 sports and live entertainment events annually.
“We’re honored to sponsor Acrisure Arena and have the opportunity for fans to enjoy our buzzbox premium cocktails in this new space,” said Rod Vandenbos, buzzbox Founder and CEO. “buzzbox was born in the Coachella Valley and our production facility remains here. As a purpose-built company, we are passionate about being active members of our local community and getting involved with Acrisure Arena is one way buzzbox can share in the excitement, not only around Firebirds hockey games, but also other upcoming community events.”
“Improving the way venues operate to become more sustainable is one of the core values of Oak View Group,” said Tim Leiweke, CEO, Oak View Group. “Sustainability is embedded in all our activities, so it’s great to partner with a company such as buzzbox, which has built its product with sustainable packaging in mind. It’s those small differences that will help us save this planet and continue to inspire positive change in our industry.”
“Our goal for Acrisure Arena is that it becomes a hub of activity for the entire Coachella Valley community while creating ways for local businesses, like buzzbox, to have a strong presence at the arena helps solidify this vision,” said John Bolton, SVP/GM Acrisure Arena. “We’re pleased to welcome buzzbox Premium Cocktails on board as an official founding sponsor of Acrisure Arena.”
“Harnessing the power of a respected national brand with their roots right here in the Coachella Valley aligns with the Firebirds mission to unite under one Valley, one Team, rising together”, said Steve Fraser, President Coachella Valley Firebirds and Acrisure Arena.
buzzbox’s own 65,000 square-foot state-of-the-art California production facility is also located in the heart of Coachella Valley. The Acrisure Arena is scheduled to open in December 2022 and in addition to hockey, the arena will host musical performances and events. For more information about the construction of Acrisure Arena, visit www.AcrisureArena.com.
Entertainment
Southern California’s newest destination is poised for even greater success in the coming years
For Ontario International Airport (ONT) and GOCAL (Greater Ontario California), National Transportation Week (May 12-18) and National Travel & Tourism Week (May 19-25) are opportunities to showcase Southern California’s fastest-growing destination.
Tourism is a multibillion-dollar enterprise in the Inland Empire, accounting for more than 180,000 jobs and generating nearly a half-billion dollars in tax revenues to support essential services. At the heart of this robust industry sector is Greater Ontario, home to ONT, California’s most popular airport, as well as the Ontario Convention Center, Toyota Arena and the largest number of hotels and restaurants in the IE. Future developments such as the Brightline West high-speed rail system and planned expansion of the Ontario Convention Center will only enhance the region’s marketability.
“The word is out: The Inland Empire and Greater Ontario are the place to be when it comes to experiencing what Southern California has to offer. Our location, our great natural amenities and the investment that has been made in creating a vibrant and dynamic destination are attracting millions of people a year and creating a buzz around the U.S. and around the world,” said Michael Krouse, GOCAL chief executive officer.
Research conducted by GOCAL and Visit California show that travel and tourism spending in San Bernardino County exceeds $5.5 billion, including $1.4 billion in spending at restaurants. Total wages paid within the hospitality sector across the Inland Empire exceed $5 billion per year. Today, hospitality ranks among the Inland Empire’s Top 5 employment sectors, and should reach 200,000 within 3-5 years, experts say.
Meanwhile, a recent study by Oxford Economics showed that annual spending by visitors traveling through ONT totals $2.7 billion per year, part of the airport’s $3.8 billion in annual economic impact.
“We’re proud of the role Ontario International Airport plays in the Inland Empire’s emergence as a premier international destination. As much as ONT connects our region to the world, we also connect the world to our region with direct flights from more than two dozen destinations – and growing,” said Atif Elkadi, ONT chief executive officer.
Last week, ONT announced that it expects 2.2 million passengers to use the airport this summer, up nearly 300,000 passengers – or 15% – from a year ago. Ontario has been one of the airport industry’s biggest success stories over the past seven years, with passenger volumes up more than 60%. This year, ONT is adding flights to and from El Paso, Nashville, Houston and Seattle. The airport also is seeing a record number of international travelers, which should only increase with planned expansion of customs services later this year. In its recently published Connect SoCal 2024 Regional Transportation Plan, the Southern California Association of Governments projects passenger volumes of 36 million at ONT by mid-century – nearly six times current levels.
“We are excited about the future, but also determined to grow the right way. Our region is in demand for a variety of reasons, including a quality of life that is unlike anything else in Southern California,” Elkadi said.
For GOCAL, the success of ONT further elevates the region’s attractiveness as a premier destination.
“We’ve got it all. Great recreational assets. Wonderful hotels and restaurants. A fast-growing international airport. And that’s not even counting our entertainment venues such as Toyota Arena, our world-class Ontario Convention Center and a cultural landscape that is attracting residents, businesses and visitors from everywhere,” Krouse said.
And the future is even brighter. With Los Angeles’ hosting of the 2026 World Cup and 2028 Olympics, the arrival of Brightline West’s Las Vegas-to-Rancho Cucamonga high-speed rail service within four years and a projected 25% increase in the Inland Empire’s population between now and 2050, the local hospitality industry is poised for more dynamic growth in the coming years.
“There is no question that the leisure and hospitality industry has become a major economic driver for our region,” said Krouse.
Added Elkadi, “It’s hard to imagine another region with as much to offer as ours. For Ontario International Airport, we see nothing but new opportunities ahead as we meet the needs of this fast-growing region.”
Entertainment
Inland Empire Collaborative Launches with Grand Celebration
Powering the Future of Sports & Entertainment through Collaboration
The Inland Empire Regional Chamber of Commerce (IERCC) is pleased to announce the successful launch of the Inland Empire Sports & Entertainment Collaborative (IESEC). The vibrant launch party took place yesterday at the popular Topgolf in Ontario, attracting an enthusiastic crowd of approximately 200 attendees.
The event was graced by a lineup of notable speakers, including Dave Allen, West Region President for NASCAR, James Washington, President of the NFL Alumni Southern California Chapter, Michael K. Krouse, President & CEO of the Greater Ontario Convention & Visitors Bureau, Nikki Gatch, CEO of the Southern California PGA, Mike Burrows, CEO of the San Bernardino International Airport, and Edward Ornelas, Jr., President of the Inland Empire Regional Chamber of Commerce.
These distinguished figures shared their insights on the potential of the IESEC to stimulate growth, foster community engagement, and enhance the local economy through sports and entertainment.
IESEC is proud to acknowledge its sponsors, Bank of America and the San Bernardino County Economic Development Agency, for their invaluable support. The Collaborative is a testament to the power of synergy, with agencies such as the Southern California PGA, NFL Alumni SoCal, NASCAR, GOCAL, San Bernardino Int’l Airport, Ontario Reign, Empire Strykers, Inland Empire 66ers, Rancho Cucamonga Quakes, Ontario Clippers, and Southern California’s Greater Ontario Sports & Entertainment Authority actively participating.
In true festive spirit, guests were treated to an evening of sumptuous food, refreshing drinks, and engaging golf play. The energy and enthusiasm echoed the IESEC’s vision of fostering a sense of community through sports and entertainment.
IESEC, spearheaded by the IERCC, is committed to promoting, supporting, and facilitating partnerships between local businesses and regional sports teams, and entertainment venues throughout the Inland Empire. The initiative aims to create memorable experiences while generating revenue, stimulating economic growth, and positively impacting the community.
“Our goal with IESEC is to build a stronger, more connected community united in its love of sports and entertainment,” said Edward Ornelas, Jr., President of the IERCC. “By bringing people together to celebrate the best that the Inland Empire offers, we are creating a platform for exciting new opportunities and experiences.”
IESEC, initiated by the Inland Empire Regional Chamber of Commerce, is a consortium of experienced professionals dedicated to supporting sports and entertainment events in the Inland Empire region. Through partnerships with local businesses, community organizations, and government entities, IESEC serves as a central hub for promoting a wide variety of cultural and entertainment experiences. By encouraging community participation and economic growth, IESEC aims to build a stronger, more vibrant Inland Empire.
For more information about the IESEC and its ongoing projects, please visit our website at www.iechamber.org
Entertainment
Latin pop duo Jesse & Joy come to Agua Caliente July 22
GRAMMY-WINNING LATIN POP DUO JESSE & JOY COME TO THE SHOW AT AGUA CALIENTE RANCHO MIRAGE JULY 22
Extraordinaire Latin pop duo Jesse & Joy are embarking on a tour across the US and Canada to support their latest album, Clichés. Produced by Live Nation, the 29-city tour includes a stop at to The Show at Agua Caliente Casino Resort Spa on Saturday, July 22 at 8:00 p.m. Tickets for Jesse & Joy are on sale now at www.aguacalientecasinos.com/entertainment.
Thanks to their authenticity, talent, and unique style, Jesse & Joy has become Mexico’s most beloved musical power duo, connecting with millions of people around the world. Their platinum-certified hits like “¡Corre!”, “Llorar”, “Me Voy”, “¿Con Quién se Queda el Perro?”, and “Espacio Sideral” are just a few staples of their vast catalog of memorable lyrics and melodies. Their career has been marked by sold out shows and multiple nominations to the music industry’s most prestigious awards, earning them a Grammy and six Latin Grammys so far, among many other accolades.
Show Information: Jesse & Joy
Date: Saturday, July 22, 2023, at 8:00 p.m.
Location: The Show at Agua Caliente Resort Casino Spa, 32-250 Bob Hope Drive in Rancho Mirage.
Purchase tickets:
Prices: $45 – $85, based on seat location.
www.AguaCalienteCasinos.com; (800) 514-3849
-
Sports Business3 months ago
City of Ontario Announces “Ontario Sports Empire” as Name for Largest Multi-Use Sports Complex on West Coast
-
Philanthropy & Nonprofits2 months ago
United Way Unveils New Brand Strategy to Reflect Its Transformative Approach Forward
-
Business2 months ago
Inland Empire Chamber President Edward Ornelas, Jr. Named Finalist for Spirit of the Entrepreneur Awards
-
Travel & Tourism3 months ago
Ontario International Airport awarded $2.5 million from FAA to reduce emissions, increase sustainability
-
Business3 weeks ago
Inland Empire Celebrates Entrepreneurial Excellence at Spirit Awards Gala
-
Commercial Real Estate4 days ago
The Evolution of Retail: A Comprehensive Look at the Inland Empire’s Newest Shopping Center